CVR 34883793Public limited company (A/S)Detailhandel med kosmetikvarer og toiletartikler (477500)SkanderborgFounded 12 Dec 2012
Employees
5,173
CVR registry, Aug 2026
+406 (+8.5%) over 12 months
Revenue
17.8B
DKK, annual report 2026
+17.2% on 2025
Result
+1.2B
DKK, annual report 2026
Equity
3.3B
DKK, annual report 2026
Compiled by Dandex from the Central Business Register (CVR, datacvr.virk.dk), Erhvervsstyrelsen, and annual reports filed in XBRL. Values marked Dandex estimate are computed by Dandex from that data, not registered.
Dandex is Danish company data. Connect it once and ask about NORMAL A/S, or any Danish company, from your assistant, the API or the command line. Answers come from the current record: owners and the ownership network, financials year by year, and the latest registered changes.
Set Up DandexAktieselskabet af 1.12.2016CVR 38226258, 100% of capital and votes, since 12 Dec 2016
Jakob Frølich Maarbjergsince 6 Mar 2025
CVR 38226258100% of capital and votessince 12 Dec 2016
Holders of 5% or more, from the owner register. CVR records shares in bands, not exact figures.
CVR 2918702910% to under 15% of capital and votes1 Oct 2014 to 11 Dec 2016
CVR 2962329515% to under 20% of capital and votes1 Oct 2014 to 11 Dec 2016
CVR 3293671715% to under 20% of capital and votes1 Oct 2014 to 11 Dec 2016
CVR 3620272633.3% to under 50% of capital and votes1 Oct 2014 to 11 Dec 2016
Ultimate controller
Holds 33.3% to under 50% of capital and 50% to under 66.7% of votes in HEARTLAND A/S, since 12 Dec 2017
Holding company
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Holds 100% of capital and votes in Brightfolk A/S, since 8 Jul 2015
Holding company
CVR 36963433Public limited company (A/S)
Holds 50% to under 66.7% of capital and votes in Aktieselskabet af 12.12.2020, since 1 Aug 2021
Holding company
CVR 42031062Public limited company (A/S)
Holds 66.7% to under 90% of capital and votes in AKTIESELSKABET AF 17.9.2014, since 15 Dec 2025
Holding company
CVR 36202726Public limited company (A/S)
Holds 66.7% to under 90% of capital and votes in Aktieselskabet af 1.12.2016, since 1 Dec 2016
Holding company
CVR 38226258Public limited company (A/S)
Holds 100% of capital and votes in NORMAL A/S, since 12 Dec 2016
This company
NORMAL A/S
CVR 34883793
1 Danish company.
SubsidiaryCVR 46508394100% of capital and votes
Found by searching the CVR owner register (ejerregister) for NORMAL A/S as owner: Danish companies it holds 5% or more of, and their holdings one level down. Foreign holdings are not in CVR.
CVR 39194775100% of capital and votes28 Dec 2017 to 1 Aug 2018
CVR records founders at incorporation. It does not record whether they are alive or still involved.
12 Dec 2012 to 1 Nov 2026.
26 Aug 2013 to 1 Nov 2026.
| Metric | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|
| Revenue | 4,454,027 | 8,641,840 | 12,066,831 | 15,171,525 | 17,788,464 |
| Operating profit | +293,305 | +761,834 | +909,193 | +1,201,872 | +1,549,959 |
| Result for the year | +463,238 | +597,407 | +676,692 | +897,154 | +1,175,193 |
| Equity | 1,005,732 | 1,573,559 | 1,826,637 | 2,507,612 | 3,253,540 |
| Total assets | 2,118,176 | 3,694,522 | 4,970,368 | 5,939,275 | 7,010,052 |
| Employees (average) | 1,270 | 4,658 | 6,883 | Not reported | 9,389 |
| Credit metrics (Dandex calculations) | |||||
| Revenue growth (omsætningsvækst) | 50.4% | 48% | 39.6% | 25.7% | 17.3% |
| EBIT margin (overskudsgrad) | 6.6% | 8.8% | 7.5% | 7.9% | 8.7% |
| EBITDA | 340,909 | 982,539 | 1,252,076 | 1,682,626 | 2,126,549 |
| EBITDA margin | 7.6% | 11.4% | 10.4% | 11.1% | 12% |
| Employee growth (vækst i antal ansatte) | 62.4% | 52.6% | 47.8% | Not reportednote 1 | 12.1% |
| Net interest-bearing debt (NIBD, nettorentebærende gæld) | 214,193 | 158,402 | 979,693 | 986,468 | 451,637 |
| Gearing, NIBD / EBITDA | 0.6x | 0.2x | 0.8x | 0.6x | 0.2x |
| ROIC (afkast af investeret kapital) | 23.9% | 40.8% | 31.3% | 29.5% | 33.1% |
| Capex (investeringer i anlægsaktiver) | 98,733note 2 | 697,273 | 905,568 | 758,192 | 737,428 |
| Capex % of sales (investeringer i procent af omsætningen) | 2.2%note 2 | 8.1% | 7.5% | 5% | 4.2% |
| FCFF / EBITDA (pengestrømskonvertering) | Not reported | 6.5%note 3 | -14.4%note 3 | 18.6%note 3 | 48.9%note 3 |
| NIBD incl. group and owner balances (NIBD inkl. koncern- og ejermellemværender) | -20,012 | 162,193 | 942,062 | 986,487 | 443,749 |
DKK thousands. Annual reports via XBRL. Employees are the annual report's average and may cover a group.
Credit metrics are Dandex calculations from the filed figures, not filed values; estimates are in grey with a note. Ratios are percentages and gearing a multiple. Definitions. Group figures (koncern).
Annual report 2026
1 Aug 2025 to 31 Jul 2026, published 30 Oct 2026
Annual report 2025
1 Aug 2024 to 31 Jul 2025, published 3 Nov 2025
Annual report 2024
1 Aug 2023 to 31 Jul 2024, published 15 Nov 2024
Annual report 2023
1 Aug 2022 to 31 Jul 2023, published 24 Nov 2023
Annual report 2022
1 Aug 2021 to 31 Jul 2022, published 6 Jan 2023
203 registered in CVR. 50 are listed here.
P-number 1019761270Over Bølgen 7, 2670 Greve
P-number 1025839559Jernbanegade 13, 8400 Ebeltoft
P-number 1025833542Algade 18, 6950 Ringkøbing
P-number 1025833550Østergade 25, 5600 Faaborg
P-number 1018126016Skt. Clemens Torv 17, 8000 Aarhus C
P-number 1025833623Profilvej 1, 6000 Kolding
P-number 1032257506Lille Torv 6, 8000 Aarhus C
P-number 1031837940Østerbrogade 68, 2100 København Ø
P-number 1023025295Nytorv 7, 5500 Middelfart
P-number 1028895417Ørbækvej 113, 5220 Odense SØ
P-number 1028905684Dalumvej 42, 5250 Odense SV
P-number 1028549799Byens Plads 20, 7190 Billund
P-number 1028895433Stormgade 155, 6715 Esbjerg N
P-number 1028551130Holger Danskes Plads 4, 6900 Skjern
P-number 1030381080Høje Gladsaxe Torv 2, 2860 Søborg
P-number 1023542990Axeltorv 1, 4700 Næstved
P-number 1023547631Nordre Kystvej 32, 3700 Rønne
P-number 1030136779Tornhøjvej 2, 9220 Aalborg Øst
P-number 1031373081Kastetvej 37, 9000 Aalborg
P-number 1019488116Godthåbsvej 41, 8660 Skanderborg
P-number 1019479583Dytmærsken 3, 8900 Randers C
P-number 1019313251Torvegade 12, 7100 Vejle
P-number 1020349723Arne Jacobsens Allé 20, 2300 København S
P-number 1020025324Nørregade 14, 7500 Holstebro
P-number 1020097589Slotsgade 7, 3400 Hillerød
P-number 1020887164Østergade 30, 9800 Hjørring
P-number 1021056843Strandmarksvej 20, 2650 Hvidovre
P-number 1021181303Ishøj Østergade 29, 2635 Ishøj
P-number 1020717161Stürups Plads 1, 3000 Helsingør
P-number 1020887148Købmagergade 60, 1150 København K
P-number 1020887199M.P. Bruuns Gade 25, 8000 Aarhus C
P-number 1020587403Kastanie Alle 3, 6400 Sønderborg
P-number 1020887334Hveen Boulevard 2, 2630 Taastrup
P-number 1020550704Herlev Bygade 22, 2730 Herlev
P-number 1020793097Skovvangen 42, 6000 Kolding
P-number 1020998578Egedal Centret 90, 3660 Stenløse
P-number 1021152516Holte Midtpunkt 1, 2840 Holte
P-number 1021152508Rødovre Centrum 1, 2610 Rødovre
P-number 1026868897Slotsarkaderne 225, 3400 Hillerød
P-number 1021613785Vestergade 19, 6270 Tønder
P-number 1021500484Brogade 11, 4600 Køge
P-number 1021501553Merkurvej 1, 7400 Herning
P-number 1021501308Himmerlandsgade 84, 9600 Aars
P-number 1021429259Merkurvej 55, 8960 Randers SØ
P-number 1021716231Nygade 1, 1164 København K
P-number 1021816139Algade 81, 4760 Vordingborg
P-number 1021300647Kongensgade 33, 6700 Esbjerg
P-number 1021501588Hørsholm Midtpunkt 184, 2970 Hørsholm
P-number 1021500417Kattesundet 2, 5700 Svendborg
P-number 1021503777Ro's Torv 1, 4000 Roskilde
No other current company drawn.