CVR 29400997Public limited company (A/S)Fremstilling af tobaksvarer (120000)SilkeborgFounded 28 Feb 2006
Compiled by Dandex from the Central Business Register (CVR, datacvr.virk.dk), Erhvervsstyrelsen, and annual reports filed in XBRL. Values marked Dandex estimate are computed by Dandex from that data, not registered.
Dandex is Danish company data. Connect it once and ask about Swedish Match Denmark A/S, or any Danish company, from your assistant, the API or the command line. Answers come from the current record: owners and the ownership network, financials year by year, and the latest registered changes.
Set Up DandexEmployees
224
CVR registry, Aug 2026
-13 (-5.5%) over 12 months
Gross profit
144.5M
DKK, annual report 2025
+32% on 2024
Result
+6.5M
DKK, annual report 2025
Equity
314.3M
DKK, annual report 2025
Swedish Match North Europe AB100% of capital and votes, since 16 Jan 2018
Mattias Gustafssonsince 5 May 2025
100% of capital and votessince 16 Jan 2018
Holders of 5% or more, from the owner register. CVR records shares in bands, not exact figures.
CVR 33509693100% of capital and votes28 Feb 2011 to 1 Jan 2018
Swedish Match Denmark A/S holds no Danish company now.
Found by searching the CVR owner register (ejerregister) for Swedish Match Denmark A/S as owner: Danish companies it holds 5% or more of, and their holdings one level down. Foreign holdings are not in CVR.
CVR 49298218100% of capital and votes3 Apr 2018 to 18 Dec 2025
CVR records founders at incorporation. It does not record whether they are alive or still involved.
5 May 2025 to 4 Nov 2026.
28 Feb 2006 to 4 Nov 2026.
Aug 2026, monthly: 224 employees, 152 FTE
Arrow keys move through the periods, Home and End go to the first and the latest, Escape returns to the latest.
| Period | 2007 | 2008 | 2009 | Q1 2010 | Q2 2010 | Q3 2010 | Q4 2010 | 2011 | 2012 | 2013 | 2014 | Jan 2015 | Feb 2015 | Mar 2015 | Apr 2015 | May 2015 | Jun 2015 | Jul 2015 | Aug 2015 | Sep 2015 | Oct 2015 | Nov 2015 | Dec 2015 | Jan 2016 | Feb 2016 | Mar 2016 | Apr 2016 | May 2016 | Jun 2016 | Jul 2016 | Aug 2016 | Sep 2016 | Oct 2016 | Nov 2016 | Dec 2016 | Jan 2017 | Feb 2017 | Mar 2017 | Apr 2017 | May 2017 | Jun 2017 | Jul 2017 | Aug 2017 | Sep 2017 | Oct 2017 | Nov 2017 | Dec 2017 | Jan 2018 | Feb 2018 | Mar 2018 | Apr 2018 | May 2018 | Jun 2018 | Jul 2018 | Aug 2018 | Sep 2018 | Oct 2018 | Nov 2018 | Dec 2018 | Jan 2019 | Feb 2019 | Mar 2019 | Apr 2019 | May 2019 | Jun 2019 | Jul 2019 | Aug 2019 | Sep 2019 | Oct 2019 | Nov 2019 | Dec 2019 | Jan 2020 | Feb 2020 | Mar 2020 | Apr 2020 | May 2020 | Jun 2020 | Jul 2020 | Aug 2020 | Sep 2020 | Oct 2020 | Nov 2020 | Dec 2020 | Jan 2021 | Feb 2021 | Mar 2021 | Apr 2021 | May 2021 | Jun 2021 | Jul 2021 | Aug 2021 | Sep 2021 | Oct 2021 | Nov 2021 | Dec 2021 | Jan 2022 | Feb 2022 | Mar 2022 | Apr 2022 | May 2022 | Jun 2022 | Jul 2022 | Aug 2022 | Sep 2022 | Oct 2022 | Nov 2022 | Dec 2022 | Jan 2023 | Feb 2023 | Mar 2023 | Apr 2023 | May 2023 | Jun 2023 | Jul 2023 | Aug 2023 | Sep 2023 | Oct 2023 | Nov 2023 | Dec 2023 | Jan 2024 | Feb 2024 | Mar 2024 | Apr 2024 | May 2024 | Jun 2024 | Jul 2024 | Aug 2024 | Sep 2024 | Oct 2024 | Nov 2024 | Dec 2024 | Jan 2025 | Feb 2025 | Mar 2025 | Apr 2025 | May 2025 | Jun 2025 | Jul 2025 | Aug 2025 | Sep 2025 | Oct 2025 | Nov 2025 | Dec 2025 | Jan 2026 | Feb 2026 | Mar 2026 | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 |
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| Employees | 6 | 13 | 17 | No count | No count | No count | No count | 38 | 38 | 40 | 52 | 52 | 52 | 55 | 56 | 56 | 58 | 58 | 57 | 57 | 55 | 55 | 51 | 52 | 51 | 54 | 59 | 61 | 59 | 57 | 56 | 59 | 61 | 61 | 62 | 61 | 60 | 55 | 57 | 55 | 58 | 57 | 59 | 53 | 54 | 58 | 59 | 62 | 65 | 66 | 70 | 71 | 69 | 78 | 79 | 81 | 81 | 83 | 86 | 85 | 84 | 85 | 87 | 90 | 92 | 94 | 95 | 89 | 89 | 86 | 85 | 88 | 92 | 93 | 91 | 91 | 91 | 90 | 95 | 94 | 91 | 89 | 87 | 97 | 104 | 108 | 104 | 125 | 112 | 111 | 107 | 108 | 113 | 110 | 111 | 107 | 108 | 109 | 118 | 129 | 119 | 115 | 114 | 115 | 115 | 118 | 116 | 117 | 118 | 121 | 129 | 139 | 123 | 121 | 131 | 135 | 138 | 146 | 152 | 148 | 168 | 163 | 156 | 163 | 163 | 163 | 168 | 177 | 181 | 192 | 201 | 207 | 225 | 215 | 216 | 228 | 221 | 228 | 237 | 238 | 232 | 237 | 228 | 237 | 252 | 225 | 223 | 229 | 229 | 227 | 224 |
| FTE | 1 | 8 | 9 | 12 | 15 | 17 | 24 | 26 | 29 | 31 | 37 | 34 | 40 | 44 | 40 | 46 | 44 | 39 | 43 | 46 | 42 | 46 | 40 | 40 | 43 | 44 | 45 | 50 | 48 | 43 | 43 | 50 | 50 | 53 | 51 | 42 | 48 | 47 | 44 | 46 | 47 | 41 | 43 | 45 | 46 | 46 | 46 | 42 | 50 | 53 | 53 | 55 | 48 | 53 | 58 | 68 | 70 | 72 | 74 | 65 | 73 | 77 | 71 | 76 | 74 | 73 | 75 | 82 | 79 | 81 | 80 | 79 | 82 | 83 | 85 | 84 | 81 | 67 | 75 | 85 | 81 | 80 | 78 | 80 | 91 | 97 | 97 | 105 | 97 | 80 | 82 | 97 | 95 | 96 | 92 | 92 | 100 | 100 | 105 | 114 | 107 | 88 | 89 | 100 | 99 | 104 | 99 | 99 | 105 | 110 | 113 | 120 | 113 | 92 | 98 | 119 | 125 | 129 | 133 | 128 | 133 | 144 | 146 | 149 | 141 | 114 | 122 | 150 | 153 | 160 | 169 | 171 | 177 | 184 | 188 | 201 | 188 | 150 | 161 | 190 | 193 | 196 | 199 | 188 | 188 | 196 | 192 | 197 | 204 | 153 | 152 |
| Series | Annual | Annual | Annual | Quarterly | Quarterly | Quarterly | Quarterly | Annual | Annual | Annual | Annual | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly |
The legal entity's own headcount as CVR records it, not the annual report's average, which may cover a group. Annual 2007 to 2009 and 2011 to 2014; quarterly Q1 2010 to Q4 2010; monthly Jan 2015 to Aug 2026.
CVR changed its monthly method in Oct 2019, so a step at that month need not be real.
Latest Aug 2026, published 21 Oct 2026. Source: CVR employment series (Årsbeskæftigelse, Kvartalsbeskæftigelse, Månedsbeskæftigelse).
| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Gross profit | 116,339 | 126,106 | 129,153 | 109,490 | 144,505 |
| Operating profit | +54,261 | +52,779 | +40,693 | +6,411 | +8,988 |
| Result for the year | +64,472 | +61,258 | +45,226 | -121,239 | +6,505 |
| Equity | 453,892 | 494,150 | 502,376 | 324,137 | 314,342 |
| Total assets | 482,153 | 525,764 | 559,329 | 371,016 | 405,591 |
| Employees (average) | 92 | 101 | 113 | 143 | 190 |
| Credit metrics (Dandex calculations) | |||||
| Gross profit growth (vækst i bruttofortjeneste) | 43.2% | 3.2% | 2.4% | -15.2% | 32% |
| EBITDA | 68,179 | 65,700 | 54,785 | 23,023 | 20,034 |
| EBITDA / gross profit (EBITDA i procent af bruttofortjenesten) | 58.6% | 52.1% | 42.4% | 21% | 13.9% |
| Employee growth (vækst i antal ansatte) | 13.6% | 9.8% | 11.9% | 26.6% | 32.9% |
| Net interest-bearing debt (NIBD, nettorentebærende gæld) | -200note 1 | -31note 1 | -26,588note 1 | -2,251note 1 | 0note 1 |
| Gearing, NIBD / EBITDA | Net cashnote 1 | Net cashnote 1 | Net cashnote 1 | Net cashnote 1 | Net cashnote 1 |
| ROIC (afkast af investeret kapital) | 10.1%note 1 | 8.8%note 1 | 6.3%note 1 | 1.3%note 2 | 2.2%note 2 |
| Capex (investeringer i anlægsaktiver) | 43,692note 3 | 28,060note 3 | 51,321note 3 | 11,049note 4 | 21,724note 4 |
| NIBD incl. group and owner balances (NIBD inkl. koncern- og ejermellemværender) | -84,322note 1 | -107,003note 1 | -110,813note 1 | -78,651note 1 | -106,677note 1 |
DKK thousands. Annual reports via XBRL. Employees are the annual report's average and may cover a group.
Credit metrics are Dandex calculations from the filed figures, not filed values; estimates are in grey with a note. Ratios are percentages and gearing a multiple. Definitions. Revenue-based rows are empty: the company reports gross profit only (bruttofortjeneste), which class B filers may. No cash flow statement: included in the group's (ÅRL § 86, stk. 4).
Annual report 2025
1 Jan 2025 to 31 Dec 2025, published 17 Jun 2026
Annual report 2024
1 Jan 2024 to 31 Dec 2024, published 6 May 2025
Annual report 2023
1 Jan 2023 to 31 Dec 2023, published 11 Jun 2024
Annual report 2022
1 Jan 2022 to 31 Dec 2022, published 1 Jun 2023
Annual report 2021
1 Jan 2021 to 31 Dec 2021, published 4 Apr 2022
Each registered value from the day it took effect, newest first.
From CVR, read 4 Nov 2026. Text such as the signing rule and purpose is shown as registered.
28 registrations, newest first. As published by Erhvervsstyrelsen, in Danish, with people's street addresses cut to postcode and city.
Bestyrelse:
Fratrådte:
Johannes Hendrikus Bink, den 16.06.2026.
Tiltrådte:
Johannes Hendrikus Bink, (formand), den 16.06.2026.
Bestyrelse:
Fratrådte:
Joakim Tilly, (formand), den 16.06.2026, Per Bengt Emil Wallengren, den 16.06.2026.
Tiltrådte:
Johannes Hendrikus Bink, den 16.06.2026, Jon-Michael Jeffery LaGray, den 16.06.2026.
Vedtægter ændret: 05.05.2025
Bestyrelse:
Fratrådte:
Bjarne Strandhave Hald, den 05.05.2025.
Tiltrådte:
Mattias Gustafsson, den 05.05.2025.
Direktion:
Fratrådte:
Bjarne Strandhave Hald, (adm. dir), den 05.05.2025.
Tiltrådte:
Mattias Gustafsson, (adm. dir), den 05.05.2025.
Selskabet tegnes af en direktør og et bestyrelsesmedlem i forening, af to bestyrelsesmedlemmer i forening eller af den samlede bestyrelse.
Vedtægter ændret: 31.05.2023
Revision:
Fratrådte:
DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB, den 31.05.2023.
Tiltrådte:
CVR-NR. 33771231 PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB, Platanvej 4, 7400 Herning, den 31.05.2023.
Bestyrelse:
Fratrådte:
Mattias Adebäck, den 09.11.2022.
Tiltrådte:
Per Bengt Emil Wallengren, den 09.11.2022.
Vedtægter ændret: 01.09.2020
Nyt navn: Swedish Match Denmark A/S
Nyt binavn: V2 Tobacco A/S
Slettet binavn: Swedish Match Denmark A/S
Vedtægter ændret: 11.03.2020
Nyt binavn: Swedish Match Denmark A/S
Bestyrelse:
Fratrådte:
Joakim Tilly, den 11.03.2020, Lars Dahlgren, (formand), den 11.03.2020, Lars Olof Löfman, den 11.03.2020, Mattias Josander, den 11.03.2020.
Tiltrådte:
Økonomidirektør Bjarne Strandhave Hald, den 11.03.2020, Joakim Tilly, (formand), den 11.03.2020.
Direktion:
Fratrådte:
Økonomidirektør Bjarne Strandhave Hald, den 11.03.2020, Geir Hammer, (adm. dir), den 11.03.2020.
Tiltrådte:
Økonomidirektør Bjarne Strandhave Hald, (adm. dir), den 11.03.2020.
Bestyrelse:
Fratrådte:
Anders Larsson, den 15.06.2018.
Tiltrådte:
Mattias Adebäck, den 15.06.2018.
Direktion:
Erhvervsstyrelsen har modtaget oplysning om, at der er truffet beslutning om nedenstående fusion.
Virksomheden er fusioneret med CVR-nummer: 33509693 V2H ApS og CVR-nummer: 33503601 V2E ApS, der samtidigt er opløst.
Vedtægter ændret: 02.01.2018
Nye binavne: V2H A/S, V2E A/S
Kapitalforhøjelsen er besluttet den 02.01.2018.
kr. 1.000,00, indbetalt ved fusion, kurs 1.294.534,00.
Kapitalen udgør herefter kr. 501.000,00.
Formål ændret: Selskabets formål er salg, produktion og udvikling af røgfrie nikotinprodukter til hele verden og dermed tilknyttede aktiviteter.
Erhvervsstyrelsen har modtaget fusionsplan for den påtænkte fusion mellem CVR-nummer: 29400997 V2 TOBACCO A/S (fortsættende), CVR-nummer: 33509693 V2H ApS (ophørende) og CVR-nummer: 33503601 V2E ApS (ophørende).
Der er endvidere modtaget erklæring fra vurderingsmændene om, at kreditorerne i CVR-nummer: 29400997 V2 TOBACCO A/S, CVR-nummer: 33509693 V2H ApS og CVR-nummer: 33503601 V2E ApS må antages at være tilstrækkeligt sikrede efter fusionen.
Vedtægter ændret: 31.08.2017
Bestyrelse:
Fratrådte:
Lars Dige Knudsen (formand), den 31.08.2017, Henrik Næsted Overgaard, den 31.08.2017, Marc Rainer Vogel, den 31.08.2017, Patrick Jakobsen Vogel (næstformand), den 31.08.2017.
Tiltrådte:
Anders Larsson, den 31.08.2017, Joakim Tilly, den 31.08.2017, Lars Dahlgren (formand), den 31.08.2017, Lars Olof Löfman, den 31.08.2017, Mattias Josander, den 31.08.2017.
Direktion:
Fratrådte:
Marc Rainer Vogel (adm. dir), den 31.08.2017.
Tiltrådte:
Marc Rainer Vogel, den 31.08.2017, Joakim Tilly (adm. dir), den 31.08.2017.
Selskabet tegnes af en direktør og et bestyrelsesmedlem i forening eller af den samlede bestyrelse..
Regnskabsår ændret til: 01.01 - 31.12
Omlægningsperiode: 01.07.2017 - 31.12.2018
Bestyrelse:
Fratrådte:
Johnny Nymann Stephansen, den 03.04.2017, Patrick Jakobsen Vogel (formand), den 03.04.2017.
Tiltrådte:
Lars Dige Knudsen (formand), den 03.04.2017, Henrik Næsted Overgaard, den 03.04.2017, Patrick Jakobsen Vogel (næstformand), den 03.04.2017.
Bestyrelse:
Fratrådte:
Henrik Hjorth (formand), den 19.12.2016, Patrick Jakobsen Vogel (næstformand), den 19.12.2016.
Tiltrådte:
Johnny Nymann Stephansen, den 19.12.2016, Patrick Jakobsen Vogel (formand), den 19.12.2016.
CVR-nummer
29400997.
NAVN:
V2 TOBACCO A/S.
Adresse: Georg Jensens Vej 7, 8600 Silkeborg.
Kommune: Silkeborg.
Bestyrelse:
Fratrådte:
Marc Rainer Vogel (næstformand), den 21.04.2015, Patrick Jakobsen Vogel, den 21.04.2015.
Tiltrådte:
Marc Rainer Vogel, den 21.04.2015, Patrick Jakobsen Vogel (næstformand), den 21.04.2015.
Direktion:
Fratrådte:
Patrick Jakobsen Vogel, den 21.04.2015.
Tiltrådte:
Marc Rainer Vogel (adm. dir), den 21.04.2015.
Revision:
Udtrådt af revisionen:
PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB, den 24.06.2014.
Indtrådt i revisionen:
DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB, Papirfabrikken 26, 8600 Silkeborg, den 24.06.2014.
Bestyrelse:
Tiltrådt som formand:
Henrik Hjorth, den 12.04.2012.
Udtrådt af bestyrelsen:
Ole Mikkelsen, den 12.04.2012.
Ny adresse:
Georg Jensens Vej 7, 8600 Silkeborg.
Revision:
Udtrådt af revisionen:
PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSAKTIESELSKAB, den 01.07.2011.
Indtrådt i revisionen:
PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB, Rønnebærvej 1, 7400 Herning, den 01.07.2011.
Vedtægter ændret:
23.02.2011.
Selskabet tegnes af en direktør og et bestyrelsesmedlem i forening (der må ikke være personsammenfald mellem disse to) eller af den samlede bestyrelse.
Vedtægter ændret:
23.02.2011.
Revision:
Udtrådt af revisionen:
BDO SCANREVISION, STATSAUTORISERET REVISIONSAKTIESELSKAB, den 01.02.2008.
Indtrådt i revisionen:
PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSAKTIESELSKAB, Rønnebærvej 1, 7400 Herning, den 01.02.2008.
Ved kommunalreformen den 1. januar 2007 er hjemstedskommunen ændret.
Ny adresse:
Korshøjvej 1, 8600 Silkeborg.
Bestyrelse:
Udtrådt af bestyrelsen:
Ole Larsen, den 01.05.2006, Claus Fedder Sørensen, den 01.05.2006.
Indtrådt i bestyrelsen:
Direktør Ole Mikkelsen (formand), den 01.05.2006, Produktions ingeniør Marc Rainer Vogel (næstformand), den 01.05.2006.
Stiftelsesdato:
28.02.2006.
Seneste vedtægtsdato:
28.02.2006.
Kapital:
kr. 500.000,00.
Indbetalingsmåde:
kontant kr. 500.000,00 til kurs 100,00.
Stiftere:
CVR-NR. 29315450 A&A HOLDING ApS, Skolegade 53, 2. 3., 8600 Silkeborg, den 28.02.2006, CVR-NR. 29400636 VOGEL ApS, Skolegade 53, 2. 3., 8600 Silkeborg, den 28.02.2006.
Bestyrelse:
Ole Larsen, den 28.02.2006, Advokat Claus Fedder Sørensen, den 28.02.2006, Patrick Rainer Vogel, den 28.02.2006.
Direktion:
Patrick Rainer Vogel, den 28.02.2006.
Selskabet tegnes af en direktør alene eller af den samlede bestyrelse.
Revision:
BDO SCANREVISION, STATSAUTORISERET REVISIONSAKTIESELSKAB, Markedspladsen 2, 7400 Herning, den 28.02.2006.
Første regnskabsår:
28.02.2006 - 30.06.2007.
Regnskabsår:
01.07 - 30.06.
1 registered in CVR.
P-number 1012078656Georg Jensens Vej 7, 8600 Silkeborg
No other current company drawn.
No other current company drawn.
No other current company drawn.