CVR 36909552Private limited company (ApS)Planlægning og design af reklamekampagner (731110)Aarhus VFounded 29 May 2015
Dandex has recorded no changes to this company since it began following the register.
Compiled by Dandex from the Central Business Register (CVR, datacvr.virk.dk), Erhvervsstyrelsen, and annual reports filed in XBRL. Values marked Dandex estimate are computed by Dandex from that data, not registered.
Dandex is Danish company data. Connect it once and ask about WhyOrange ApS, or any Danish company, from your assistant, the API or the command line. Answers come from the current record: owners and the ownership network, financials year by year, and the latest registered changes.
Set Up DandexEmployees
0
CVR registry, 2018
Gross profit
-17.4K
DKK, annual report 2025
Result
-17.4K
DKK, annual report 2025
Equity
-215.4K
DKK, annual report 2025
LBJ Aarhus ApSCVR 38906704, 100% of capital and votes, since 5 Sep 2017
Lasse Bo Jensensince 1 Jun 2015
Equity was negative at 31 Dec 2025: -215.4K DKK. Dandex estimate, computed 6 Nov 2026.
CVR 38906704100% of capital and votessince 5 Sep 2017
Holders of 5% or more, from the owner register. CVR records shares in bands, not exact figures.
100% of capital and votes1 Jun 2015 to 5 Sep 2017
Ultimate controller
Holds 100% of capital and votes in LBJ Aarhus ApS, since 5 Sep 2017
Holding company
CVR 38906704Private limited company (ApS)
Holds 100% of capital and votes in WhyOrange ApS, since 5 Sep 2017
This company
WhyOrange ApS
CVR 36909552
WhyOrange ApS holds no Danish company now.
Found by searching the CVR owner register (ejerregister) for WhyOrange ApS as owner: Danish companies it holds 5% or more of, and their holdings one level down. Foreign holdings are not in CVR.
CVR 3690967650% to under 66.7% of capital and votes1 Jun 2015 to 30 Dec 2015
CVR records founders at incorporation. It does not record whether they are alive or still involved.
Oct 2018, monthly: 1 employee, 1 FTE
Arrow keys move through the periods, Home and End go to the first and the latest, Escape returns to the latest.
| Period | Mar 2016 | Apr 2016 | May 2016 | Jun 2016 | Aug 2016 | Sep 2016 | Oct 2016 | Nov 2016 | Dec 2016 | Jan 2017 | Feb 2017 | Mar 2017 | Apr 2017 | May 2017 | Jun 2017 | Jul 2017 | Aug 2017 | Sep 2017 | Oct 2017 | Nov 2017 | Dec 2017 | Jan 2018 | Feb 2018 | Mar 2018 | Jun 2018 | Jul 2018 | Aug 2018 | Sep 2018 | Oct 2018 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Employees | 1 | 2 | 1 | 1 | 2 | 2 | 2 | 2 | 1 | 1 | 1 | 1 | 1 | 1 | 2 | 2 | 2 | 2 | 1 | 1 | 2 | 2 | 2 | 2 | 1 | 1 | 1 | 1 | 1 |
| FTE | 1 | 2 | 1 | 1 | 2 | 2 | 2 | 2 | 1 | 1 | 1 | 1 | 1 | 1 | 2 | 2 | 2 | 2 | 1 | 1 | 2 | 2 | 2 | 2 | 1 | 1 | 1 | 1 | 1 |
| Series | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly |
The legal entity's own headcount as CVR records it, not the annual report's average, which may cover a group. Monthly Mar 2016 to Oct 2018.
Latest Oct 2018, published 22 Dec 2018. Source: CVR employment series (Årsbeskæftigelse, Kvartalsbeskæftigelse, Månedsbeskæftigelse).
| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Gross profit | -21 | -3 | 28 | -44 | -17 |
| Operating profit | -21 | Not reported | Not reported | Not reported | Not reported |
| Result for the year | -69 | -9 | +27 | -44 | -17 |
| Equity | -172 | -181 | -154 | -198 | -215 |
| Total assets | 125 | 138 | 27 | 17 | 9 |
| Employees (average) | Not reported | 1 | 1 | 1 | 0 |
| Credit metrics (Dandex calculations) | |||||
| Gross profit growth (vækst i bruttofortjeneste) | n.m.note 1 | n.m.note 1 | n.m.note 1 | -256.4% | n.m.note 1 |
| Employee growth (vækst i antal ansatte) | Not reportednote 2 | 0% | 0% | 0% | -100% |
| Net interest-bearing debt (NIBD, nettorentebærende gæld) | -43note 3 | 0 | -1note 3 | -9note 3 | 0note 3 |
| NIBD incl. group and owner balances (NIBD inkl. koncern- og ejermellemværender) | 140note 3 | 177 | 159note 3 | 177note 3 | 191note 3 |
DKK thousands. Annual reports via XBRL. Employees are the annual report's average and may cover a group.
Credit metrics are Dandex calculations from the filed figures, not filed values; estimates are in grey with a note. Ratios are percentages and gearing a multiple. Definitions. Revenue-based rows are empty: the company reports gross profit only (bruttofortjeneste), which class B filers may. No cash flow statement filed (class A and B are exempt).
Annual report 2025
1 Jan 2025 to 31 Dec 2025, published 15 Jun 2026
Annual report 2024
1 Jan 2024 to 31 Dec 2024, published 23 May 2025
Annual report 2023
1 Jan 2023 to 31 Dec 2023, published 30 Jun 2024
Annual report 2022
1 Jan 2022 to 31 Dec 2022, published 26 Jun 2023
Annual report 2021
1 Jan 2021 to 31 Dec 2021, published 23 May 2022
Each registered value from the day it took effect, newest first.
From CVR, read 6 Nov 2026. Text such as the signing rule and purpose is shown as registered.
3 registrations, newest first. As published by Erhvervsstyrelsen, in Danish, with people's street addresses cut to postcode and city.
Ny adresse: Fasanvej 15, 8210 Aarhus V
Ny kommune: Århus
Vedtægter ændret: 01.12.2015
Nyt navn: WhyOrange ApS
Formål ændret: Selskabets formål er rådgivning og udvikling inden for reklame og marketing samt anden forbunden aktivitet.
CVR-nummer:
36909552.
NAVN:
LBJ Invest ApS.
Adresse: c/o Lasse Bo Jensen, Fasanvej 15, 8210 Aarhus V.
Kommune: Århus.
Stiftelsesdato: 29.05.2015.
Virkningsdato: 01.06.2015.
Seneste vedtægtsdato: 29.05.2015.
Kapital:
kr. 50.000,00.
Kapitalklasser: Nej
Indbetalingsmåde: Indbetalt kontant kr. 50.000,00 til kurs 100,00, fuldt indbetalt.
Stifter:
Lasse Bo Jensen, den 01.06.2015.
Direktion:
Lasse Bo Jensen, den 01.06.2015.
Virksomheden tegnes af en direktør..
Første regnskabsår:
01.06.2015 - 31.12.2015.
Regnskabsår:
01.01 - 31.12.
Formål:
Virksomhedens formål er at drive handel, investering og anden hermed forbunden aktivitet.
2 registered in CVR.
P-number 1020446486Fasanvej 15, 8210 Aarhus V
P-number 1020941657Fasanvej 15, 8210 Aarhus V