CVR 32774342Private limited company (ApS)Computerprogrammering (621000)FrederiksbergFounded 15 Feb 2010
Compiled by Dandex from the Central Business Register (CVR, datacvr.virk.dk), Erhvervsstyrelsen, and annual reports filed in XBRL. Values marked Dandex estimate are computed by Dandex from that data, not registered.
Dandex is Danish company data. Connect it once and ask about EASY AS PIE ApS, or any Danish company, from your assistant, the API or the command line. Answers come from the current record: owners and the ownership network, financials year by year, and the latest registered changes.
Set Up DandexEmployees
1
CVR registry, Aug 2026
Gross profit
-18K
DKK, annual report 2025
Result
-33.7K
DKK, annual report 2025
Equity
111K
DKK, annual report 2025
Morten Lie Jørgensen100% of capital and votes, since 15 Feb 2010
Morten Lie Jørgensensince 15 Feb 2010
100% of capital and votessince 15 Feb 2010
Holders of 5% or more, from the owner register. CVR records shares in bands, not exact figures.
2 Danish companies.
CVR 3937718725% to under 33.3% of capital and votes
CVR 4459857420% to under 25% of capital and votes
Found by searching the CVR owner register (ejerregister) for EASY AS PIE ApS as owner: Danish companies it holds 5% or more of, and their holdings one level down. Foreign holdings are not in CVR.
CVR 3421286450% to under 66.7% of capital and votes17 Nov 2014 to 24 Jun 2025
CVR 358487975% to under 10% of capital and votes5 May 2014 to 5 Jun 2018
CVR records founders at incorporation. It does not record whether they are alive or still involved.
Aug 2026, monthly: 1 employee, 1 FTE
Arrow keys move through the periods, Home and End go to the first and the latest, Escape returns to the latest.
| Period | 2012 | 2013 | Jan 2026 | Feb 2026 | Mar 2026 | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 |
|---|---|---|---|---|---|---|---|---|---|---|
| Employees | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
| FTE | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
| Series | Annual | Annual | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly | Monthly |
The legal entity's own headcount as CVR records it, not the annual report's average, which may cover a group. Annual 2012 to 2013; monthly Jan 2026 to Aug 2026.
Latest Aug 2026, published 21 Oct 2026. Source: CVR employment series (Årsbeskæftigelse, Kvartalsbeskæftigelse, Månedsbeskæftigelse).
| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Gross profit | 89 | 66 | -49 | -22 | -18 |
| Operating profit | +89 | +66 | -49 | -22 | -18 |
| Result for the year | +47 | +79 | +1,107 | -73 | -34 |
| Equity | -908 | -828 | 279 | 145 | 111 |
| Total assets | 46 | 202 | 341 | 207 | 145 |
| Employees (average) | Not reported | Not reported | Not reported | 0 | 0 |
| Credit metrics (Dandex calculations) | |||||
| Gross profit growth (vækst i bruttofortjeneste) | n.m.note 1 | -26.2% | -174.2% | n.m.note 1 | n.m.note 1 |
| Net interest-bearing debt (NIBD, nettorentebærende gæld) | 879 | 147 | -165 | -75note 2 | -39note 2 |
| ROIC (afkast af investeret kapital) | n.m.note 3 | n.m.note 3 | n.m.note 3 | -18.4%note 4 | -19.8%note 4 |
| NIBD incl. group and owner balances (NIBD inkl. koncern- og ejermellemværender) | 864 | 131 | -180 | -91note 2 | -39note 2 |
DKK thousands. Annual reports via XBRL. Employees are the annual report's average and may cover a group.
Credit metrics are Dandex calculations from the filed figures, not filed values; estimates are in grey with a note. Ratios are percentages and gearing a multiple. Definitions. Revenue-based rows are empty: the company reports gross profit only (bruttofortjeneste), which class B filers may. No cash flow statement filed (class A and B are exempt).
Annual report 2025
1 Jan 2025 to 31 Dec 2025, published 8 Jun 2026
Annual report 2024
1 Jan 2024 to 31 Dec 2024, published 12 May 2025
Annual report 2023
1 Jan 2023 to 31 Dec 2023, published 20 Jun 2024
Annual report 2022
1 Jan 2022 to 31 Dec 2022, published 15 Jun 2023
Annual report 2021
1 Jan 2021 to 31 Dec 2021, published 14 Jul 2022
Each registered value from the day it took effect, newest first.
From CVR, read 6 Nov 2026. Text such as the signing rule and purpose is shown as registered.
6 registrations, newest first. As published by Erhvervsstyrelsen, in Danish, with people's street addresses cut to postcode and city.
Vedtægter ændret: 08.05.2025
Revision:
Fratrådte:
REDMARK, GODKENDT REVISIONSPARTNERSELSKAB, den 08.05.2025.
Ny adresse: Mariendalsvej 55C, 4. th, 2000 Frederiksberg
Ny kommune: Frederiksberg
Ny adresse: c/o Morten Lie Jørgensen, Humlebækgade 39, st. tv, 2200 København N
Revision:
Udtrådt af revisionen:
CVR-NR. 27357024 DATOSELSKABET AF 14. OKTOBER 2010 A/S, den 11.07.2013.
Indtrådt i revisionen:
NIELSEN & CHRISTENSEN, STATSAUTORISERET REVISIONSPARTNERSELSKAB, Kvæsthusgade 3, 1251 København K, den 11.07.2013.
Vedtægter ændret:
26.04.2011.
Nyt binavn: SHOPGUIDE ApS.
Stiftelsesdato:
15.02.2010.
Seneste vedtægtsdato:
15.02.2010.
Kapital:
kr. 125.000,00.
Indbetalingsmåde:
kontant kr. 125.000,00 til kurs 100,00.
Stifter:
Morten Lie Jørgensen, den 15.02.2010.
Direktion:
Morten Lie Jørgensen, den 15.02.2010.
Selskabet tegnes af direktøren.
Revision:
CVR-NR. 27357024 ALSØ & BREINHOLT STATSAUTORISERET REVISIONSAKTIESELSKAB, Roskildevej 39, 2000 Frederiksberg, den 15.02.2010.
Første regnskabsår:
15.02.2010 - 30.06.2011.
Regnskabsår:
01.07 - 30.06.
1 registered in CVR.
P-number 1015861394Mariendalsvej 55, 2000 Frederiksberg