Nordic Pet Care Group A/S

CVR 19319970Public limited company (A/S)Ikke-finansielle holdingselskaber (642120)HasselagerFounded 1 Jun 1996

Employees

CVR registry, 2000

Revenue

DKK, annual report 2025

+12,9% on 2024

Result

+10,3M

DKK, annual report 2025

Equity

98M

DKK, annual report 2025

Who Is Behind It

Owners

MS2 INVEST ApSCVR 34092354, 66,7% to under 90% of capital and votes, since 15 Sep 2014

RAKAAS ApSCVR 31348781, 5% to under 10% of capital and votes, since 15 Sep 2014

Ultimate controller

Per Asmund Christensenthrough MS2 INVEST ApS, a Dandex estimate

Director

Henning Stensgaard Jensensince 22 Mar 2017

Ownership

RAKAAS ApS
CVR 313487815% to under 10% of capital and votessince 15 Sep 2014
MS2 INVEST ApS
CVR 3409235466,7% to under 90% of capital and votessince 15 Sep 2014

Holders of 5% or more, from the owner register. CVR records shares in bands, not exact figures.

Former owners (1)

Pet Investco ApS
CVR 4452364715% to under 20% of capital and votes23 Dec 2023 to 22 Jan 2026

Control Chain

Ultimate controller
Per Asmund Christensen
Holds 100% of capital and votes in MS2 Holding ApS, since 29 Dec 2000
Capital100%
Votes100%
Holding company
MS2 Holding ApS
CVR 25809424Private limited company (ApS)
Holds 66,7% to under 90% of capital and votes in MS2 INVEST ApS, since 26 Jun 2014
Capital66,7% to under 90%
Votes66,7% to under 90%
Holding company
MS2 INVEST ApS
CVR 34092354Private limited company (ApS)
Holds 66,7% to under 90% of capital and votes in Nordic Pet Care Group A/S, since 15 Sep 2014
Capital66,7% to under 90%
Votes66,7% to under 90%
This company
Nordic Pet Care Group A/S
CVR 19319970

Each holds the one below it. Control follows votes: an owner with 50% or more controls. Each bar shows the registered band, solid to its lower bound and faint across the range CVR records, with a mark at 50%. Dandex estimate, computed 19 Oct 2026.

Owned Companies

1 Danish company, which own 2 more one level down.

Nordic Pet Care A/S
CVR 32881718100% of capital and votes
- BEST SALES A/S
  CVR 31873231100% of capital and votes
- NPC Ejendomme ApS
  CVR 44463377100% of capital and votes

Found by searching the CVR owner register (ejerregister) for Nordic Pet Care Group A/S as owner: Danish companies it holds 5% or more of, and their holdings one level down. Foreign holdings are not in CVR.

People

Current (4)

Henning Stensgaard JensenExecutive board since 22 Mar 2017
Per Asmund ChristensenBoard of directors since 28 Feb 2014
Sanna Mari Suvanto-HarsaaeBoard of directors since 11 Dec 2013
Rasmus Kvist MaarbjergBoard of directors since 31 Aug 2026

Founders (1)

VX 10.312 ApSFounded 1 Jun 1996

CVR records founders at incorporation. It does not record whether they are alive or still involved.

Former (29)

Bo Tornøe NørholmExecutive board 28 May 2004 to 29 Jun 2012
Jørn SengerExecutive board 11 Oct 1996 to 7 Feb 2005, Board of directors 11 Oct 1996 to 3 May 2000
Dan BrockdorffExecutive board 11 Oct 1996 to 22 Dec 2000, Board of directors 11 Oct 1996 to 3 May 2000
Per Emil Hasselbalch StakemannExecutive board 1 Jun 1996 to 11 Oct 1996, Board of directors 1 Jun 1996 to 11 Oct 1996
Erik LohmannExecutive board 28 Jun 2000 to 20 Jun 2002
Jesper Frydensberg RasmussenExecutive board 29 Jun 2012 to 15 Sep 2014
Brian BjørnholdtExecutive board 15 Sep 2014 to 22 Mar 2017
Anette Nielsen KuskBoard of directors 11 Oct 1996 to 1 Oct 1997
Willy Jespersen FriisBoard of directors 11 Oct 1996 to 25 May 2005
Hans Christian GalstBoard of directors 1 Jun 1996 to 11 Oct 1996
Mogens SkouenborgBoard of directors 11 Oct 1996 to 3 May 2000
Jens JosefsenBoard of directors 25 May 2005 to 15 Sep 2014
Brian DohnBoard of directors 11 Dec 2013 to 2 Jan 2017
Ulf Svejgaard PoulsenBoard of directors 1 Jun 1996 to 11 Oct 1996
Jes BjerregaardBoard of directors 25 May 2005 to 20 May 2010
Olav Würtz HansenBoard of directors 1 Oct 1997 to 2 Sep 2003
Karsten Rydder PedersenBoard of directors 1 Feb 2019 to 7 May 2020
Morten HellesenBoard of directors 27 Feb 2007 to 20 May 2010
Walther Vishof PaulsenBoard of directors 3 May 2000 to 29 May 2009
Villy RasmussenBoard of directors 11 Dec 2013 to 15 Sep 2014
Lars BlavnsfeldtBoard of directors 1 Oct 1997 to 25 May 2005
Jesper Eigen MøllerBoard of directors 25 May 2005 to 27 Feb 2007
Tonny Frilund CarstensenBoard of directors 22 May 2006 to 28 Feb 2014
Henrik Karup JørgensenBoard of directors 2 Jan 2017 to 31 Aug 2026
Vilhelm Eigil Hahn-PetersenBoard of directors 30 Sep 2005 to 12 May 2011
Thomas PanteliBoard of directors 24 Jun 2020 to 25 Jun 2026
Christian Møller ChristensenBoard of directors 3 May 2000 to 28 May 2004
Erik Tronborg AndersenAuditor 1 Jun 1996 to 11 Oct 1996
Arne Bjerregaard JepsenAuditor 11 Oct 1996 to 7 Mar 2014

Network

CompanyPersonShared by two or more of its peopleThicker lines are ownership+N: more companies of that personSource: CVR, read 19 Oct 2026. Each current person is followed to their other current roles, at most 10 companies each. Their own people are not drawn. 19 more of their companies are not drawn.

The Network as a List

Shared by two or more of its people

Designa A/S CVR 37521027, 2 people
BEST FRIEND DANMARK A/S CVR 25622588, 2 people
BEST SALES A/S CVR 31873231, 2 people

Its people and their other companies

Per Asmund Christensen Board of directors
- Allerød City ApS CVR 37851108, Board of directors
- Designa A/S CVR 37521027, Board of directors
- Designa Kitchen Group A/S CVR 39094053, Board of directors
- Designa Retail ApS CVR 41712864, Board of directors
- Dyremosegård Have ApS CVR 41481374, Board of directors
- Hørsholm City ApS CVR 36962372, Board of directors
- M/S2 Ejendomme ApS CVR 34092370, Executive board
- M/S2 Frederiksberg ApS CVR 29523037, Executive board
- M/S2 HASLEV ApS CVR 34092362, Executive board
- M/S2 SS16 ApS CVR 38069845, Executive board
Rasmus Kvist Maarbjerg Board of directors
- 2LP A/S CVR 33354509, Board of directors
- 2LP Invest ApS CVR 45880680, Board of directors
- ALL STYLES A/S CVR 78852615, Board of directors
- BEST FRIEND DANMARK A/S CVR 25622588, Board of directors
- BEST SALES A/S CVR 31873231, Board of directors
- Brand Institute Group A/S CVR 45028275, Board of directors
- Brand Institute Invest ApS CVR 45012956, Board of directors
- DC-SUPPLY A/S CVR 70895315, Board of directors
- DCS Invest A/S CVR 43947001, Board of directors
- Designa A/S CVR 37521027, Board of directors
Sanna Mari Suvanto-Harsaae Board of directors
- BOCONCEPT A/S CVR 89866618, Board of directors
- BoConcept Holding A/S CVR 37760250, Board of directors
- Layout Holdco A/S CVR 37759953, Board of directors
- MIE5 Datterholding 11 ApS CVR 42786845, Board of directors
- N'AGE ApS CVR 26887054, Board of directors
- RAKAAS ApS CVR 31348781, Executive board, Owner
Henning Stensgaard Jensen Executive board
- BEST FRIEND DANMARK A/S CVR 25622588, Board of directors
- BEST SALES A/S CVR 31873231, Board of directors, Executive board
- Nordic Pet Care A/S CVR 32881718, Board of directors
- NPC Ejendomme ApS CVR 44463377, Executive board
- Skanderborg Vinterbadeklub CVR 35199942, Repræsentanter

Network

Roles Over Time

Sanna Mari Suvanto-Harsaae: Board of directors, 11 Dec 2013 to today.
Per Asmund Christensen: Board of directors, 28 Feb 2014 to today.
Henning Stensgaard Jensen: Executive board, 22 Mar 2017 to today.
Rasmus Kvist Maarbjerg: Board of directors, 31 Aug 2026 to today.

11 Dec 2013 to 19 Oct 2026.

Former (29)

Henrik Karup Jørgensen: Board of directors, 2 Jan 2017 to 31 Aug 2026.
Thomas Panteli: Board of directors, 24 Jun 2020 to 25 Jun 2026.
Karsten Rydder Pedersen: Board of directors, 1 Feb 2019 to 7 May 2020.
Brian Bjørnholdt: Executive board, 15 Sep 2014 to 22 Mar 2017.
Brian Dohn: Board of directors, 11 Dec 2013 to 2 Jan 2017.
Jesper Frydensberg Rasmussen: Executive board, 29 Jun 2012 to 15 Sep 2014.
Jens Josefsen: Board of directors, 25 May 2005 to 15 Sep 2014.
Villy Rasmussen: Board of directors, 11 Dec 2013 to 15 Sep 2014.
Arne Bjerregaard Jepsen: Auditor, 11 Oct 1996 to 7 Mar 2014.
Tonny Frilund Carstensen: Board of directors, 22 May 2006 to 28 Feb 2014.
Bo Tornøe Nørholm: Executive board, 28 May 2004 to 29 Jun 2012.
Vilhelm Eigil Hahn-Petersen: Board of directors, 30 Sep 2005 to 12 May 2011.
Jes Bjerregaard: Board of directors, 25 May 2005 to 20 May 2010.
Morten Hellesen: Board of directors, 27 Feb 2007 to 20 May 2010.
Walther Vishof Paulsen: Board of directors, 3 May 2000 to 29 May 2009.
Jesper Eigen Møller: Board of directors, 25 May 2005 to 27 Feb 2007.
Willy Jespersen Friis: Board of directors, 11 Oct 1996 to 25 May 2005.
Lars Blavnsfeldt: Board of directors, 1 Oct 1997 to 25 May 2005.
Jørn Senger: Executive board, 11 Oct 1996 to 7 Feb 2005; Board of directors, 11 Oct 1996 to 3 May 2000.
Christian Møller Christensen: Board of directors, 3 May 2000 to 28 May 2004.
Olav Würtz Hansen: Board of directors, 1 Oct 1997 to 2 Sep 2003.
Erik Lohmann: Executive board, 28 Jun 2000 to 20 Jun 2002.
Dan Brockdorff: Executive board, 11 Oct 1996 to 22 Dec 2000; Board of directors, 11 Oct 1996 to 3 May 2000.
Mogens Skouenborg: Board of directors, 11 Oct 1996 to 3 May 2000.
Anette Nielsen Kusk: Board of directors, 11 Oct 1996 to 1 Oct 1997.

11 Oct 1996 to 19 Oct 2026. Showing 25 of 29. The list above has every one.

Executive board (Direktion)Board of directors (Bestyrelse)Other rolesEach bar is one role, from its start to its end or today. Bars in a group share one scale. Source: CVR.

Financials

Annual report figures by year, DKK thousands
Metric	2021	2022	2023	2024	2025
Revenue	0	0	314	1.800	2.033
Operating profit	-35	-35	+102	+1.231	+781
Result for the year	+16.379	+6.662	+46.867	+183.493	+10.271
Equity	112.635	104.699	157.200	96.049	97.975
Total assets	185.852	183.759	224.886	134.842	131.439
Employees (average)	0	0	0	0	Not reported

DKK thousands. Annual reports via XBRL. Employees are the annual report's average and may cover a group.

Annual Reports

Annual report 2025
1 Jan 2025 to 31 Dec 2025, published 29 May 2026
XHTML
Annual report 2024
1 Jan 2024 to 31 Dec 2024, published 9 Jun 2025
PDF
Annual report 2023
1 Jan 2023 to 31 Dec 2023, published 19 Jun 2024
PDF
Annual report 2022
1 Jan 2022 to 31 Dec 2022, published 30 May 2023
PDF
Annual report 2021
1 Jan 2021 to 31 Dec 2021, published 17 Jun 2022
PDF

Changes

All changes

19 Oct 2026
Nordic Pet Care Group A/S has new leadership, a good time to reach out.
Signal, a Dandex estimate. Lapses 9 Dec 2026.
19 Oct 2026
Nordic Pet Care Group A/S has changed ownership. A new strategy and new needs can be expected.
Signal, a Dandex estimate. Lapses 24 Oct 2026.
31 Aug 2026
Director change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget direktørskifte pr. 31. august 2026: 1 indtrådt.
26 Jun 2026
Ownership change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget ejerskifte pr. 26. juni 2026: 3 indtrådt.
26 Jun 2026
A person associated with Kusk ApS joined the board/management of Nordic Pet Care Group A/S.
Signal, a Dandex estimate. Lapses 24 Oct 2026.
24 Jun 2020
Director change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget direktørskifte pr. 24. juni 2020: 1 indtrådt.
1 Feb 2019
Director change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget direktørskifte pr. 1. februar 2019: 1 indtrådt.
22 Mar 2017
Director change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget direktørskifte pr. 22. marts 2017: 1 indtrådt.
2 Jan 2017
Director change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget direktørskifte pr. 2. januar 2017: 1 indtrådt.
15 Sep 2014
Director change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget direktørskifte pr. 15. september 2014: 1 indtrådt.
28 Feb 2014
Director change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget direktørskifte pr. 28. februar 2014: 1 indtrådt.
11 Dec 2013
Director change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget direktørskifte pr. 11. december 2013: 3 indtrådt.
29 Jun 2012
Director change
Nordic Pet Care Group A/S (CVR 19319970) har foretaget direktørskifte pr. 29. juni 2012: 1 indtrådt.

Registration

Address: Birkegårdsvej 1
8361 Hasselager
Aarhus Municipality
CVR record last changed: 7 Sep 2026
Data read: 19 Oct 2026

Production Units

2 registered in CVR.

Nordic Pet Care Group A/S
P-number 1003897661Birkegårdsvej 1, 8361 Hasselager
KVIK PET CARE A/S
P-number 100606296713, 9999 Ukendt

Source: the Central Business Register (CVR, datacvr.virk.dk), Erhvervsstyrelsen. Annual reports via XBRL. Values marked Dandex estimate are computed by Dandex from that data, not registered.

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